The millennial generation is growing up and a significant portion are now out of college and working full-time jobs. They are also starting to give to nonprofits, but their giving habits differ significantly from previous generations. There are several things your nonprofit should be doing to optimize your online giving for millennials, and here are… Read more »

Everyone has similar reactions to Email Inbox Overload – A 5 second moment of panic. You open up your inbox and see 50 emails…which ones immediately suck you in? Chances are, the emails with a shock value Subject Line. (A great example of this would be something along the lines of  “My office..NOW” from the boss)… Read more »

Check out the latest version of Debbie Young’s presentation for the Direct Marketing Fundraising Association’s Putting Your Website to Work for Your Direct Response Program (phew, that was a mouthful).  She totally rocked it! UPDATED: DMFA Putting your website to work for your direct response program View more presentations from The Engage Group