Who we help

We help strengthen organizations and their causes to help them make a difference online. We put your strategy into action to achieve results that help you reach your goals.

Simply put, we work with nonprofits and the agencies that serve them.

There are several reasons an organization chooses to work with us. Sometimes…

  • There just aren’t enough hours in the day.
  • You wish you had that expert on staff, but you don’t.
  • You’ve spent hours tweaking, testing and pleading with your software and it’s still not right.
  • Your in-house guru just decided to move to a warmer climate.
  • You need an extra set of hands to keep your program on schedule.

Whatever your reason or situation, bring us your strategies and we’ll bring them to life online. We’ll get you and your donors engaged.

Our Process

The Engage Group helps nonprofits and direct response agencies launch affordable fundraising programs quickly, effectively, and painlessly. Our clients are unique, and so are their projects. We tailor our process to match budgets and project requirements. We will meet with you to discuss all project details and objectives. Ultimately, our goal is to understand how you do business and then adjust our processes to fit yours. We incorporate best practices in online fundraising and state-of-the-art project management and testing tools to ensure your project’s success.

Our Services

Email Fundraising

Email Fundraising

Whether it’s MailChimp, Campaign Monitor, Constant Contact, Emma, Convio, Salsa or another email marketing platform, The Engage Group can help you with your email marketing and fundraising needs. We can develop a content calendar, comprehensive A/B testing plan, build a new welcome series, or implement your email strategy.

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Mobile Campaigns

Mobile Campaigns

Over 50% of your emails are being read on mobile devices, and a large percentage of your web traffic is also coming via smartphones or tablets. If your donation forms and emails aren’t already mobile friendly or responsive, you’re missing out on revenue and engagement. Let us help you optimize your campaigns with best-in-practice industry standards and ensure your messages are well received across all possible browsers.

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Web Design & Development

Web Design & Development

No matter how big the project – a new campaign-specific micro-site or a redesign of your entire organization’s website, The Engage Group will be a partner to assist to upgrade functionality and usability in addition to refreshed creative and content. We have won several awards for our web development work, including a 2013 DMAW MAXI Award for the design and build of the National Audubon Society Gift Catalog. We utilize a six phase website redesign plan, including a needs assessment, recommendations based on industry best practices, initial designs, wireframe concepts, build and launch of the new website, post-launch testing and staff training. We can also provide ongoing maintenance for an existing website and ongoing support should your website needs change as your organization grows over time.

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Donation Processing

Donation Processing

Preparing your website to receive donations and working with donation processing companies – Authorize.net, Paypal, etc. – can be an intimidating process. At The Engage Group, we have helped dozens of nonprofits navigate through the complicated paperwork and complex technical issues to successfully start accepting online donations.

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Social Media Management

Social Media Management

Facebook, Twitter, Instagram, Tumblr, Google+, Pinterest or YouTube can all be tough to manage with a small staff. We can partner with you and design a strategy to maximize your use of social media for the highest level of engagement and fundraising success.

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Online Advertising

Online Advertising

As a 501(c)3, your nonprofit is eligible for up to $10,000 a month in advertising from Google. Have you applied for your Google grant? The Engage Group can help walk you through the process of applying for your grant and also work with your team to make sure your team is getting the most out of your grant by doing an audit of your keywords. We can also help with paid Google advertising, Facebook and Twitter advertising, and establishing a retargeting program.

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Event Fundraising

Event Fundraising

Is your nonprofit looking for a new way to raise money online aside from the standard donation ask? The Engage Group can work with you to help setup your next online auction. Or, we can help build a new microsite to launch an ecommerce platform. We can also work with your team on the next fundraising day – #GivingTuesday, Give Minnesota, etc. – to help raise the most donations and stand out from the crowd.

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E-Append Services

E-Append Services

Do you want to strengthen existing donor relationships and build multi-channel marketing strategies by reaching your constituents online in addition to via direct mail? The Engage Group can work with you to find email addresses for existing donors while ensuring e constituents are appropriately opted-in to your list and ready to receive your communications.

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