The 2019 Bridge to Integrated Marketing and Fundraising Conference is quickly approaching. Join more than 2,500 fundraising and marketing professionals July 10-12 at the Gaylord National Hotel and Conference Center for days filled with networking, workshops, panels, and more. With the large variety of exhibitors in the Solutions Showcase, you’re sure to find new companies… Read more »
Ready, on the count of three… Guys, it’s not that hard… just go like this! And after some practice and direction from Debbie, The Engage Group made break happen. Do you know what else we can make happen?Your online fundraising ideas.We’d love to help, drop us a line.Cheers!
While having a little luck o’ the Irish is helpful, effective online fundraising takes a solid plan and integration with all your organization’s communications. There are many different ways to raise funds in the online world. Here are 5 Essentials for a Solid Online Fundraising Program: A fresh website that is easy to navigate, that… Read more »
The professional social networking site, LinkedIn, has just announced a new feature – LinkedIn Board Member Connect for nonprofit organizations – which allows members to deepen relationships and cultivate connections that could potentially become board members for your nonprofit organization. When your nonprofit signs up for LinkedIn Board Member Connect, you’ll receive: Free access to… Read more »
Here at The Engage Group, we love a good infographic – especially this one! Network for Good breaks down 2012’s Digital Giving Index with the insights and trends on $163 million in donations to 40,000 charities. The main trends we can grasp are that online giving is at an all-time high, that year-end and disaster… Read more »
Can the recipient open it? Will they open it? Can they view it? Will they click something? Will they find it interesting? Will they just delete it? Will it go to SPAM? These are all questions every organization is asking, or should be asking when creating and sending an email campaign. In most situations, the… Read more »
A few weeks ago, Justin Mastrangelo and DJ Waldow presented a great webinar on using Text Messaging / SMS to find new subscribers and grow your email list. Justin has many years developing mobile marketing programs, and DJ is an expert on email marketing. While some nonprofits have tested giving via mobile codes, the high… Read more »
A new report from Blackbaud, the 2010 Online Giving Report analyzes trends for nonprofits in various sectors as well as varying size. A few interesting points: Overall Giving – online giving increased 34.5% from 2009 Growth by Sector – International Affairs grew by 130.8% followed by Human Services (29.3%) and Environment and Animals (28.4%) Online… Read more »